Purple Magazine
— F/W 2011 issue 16
Oroma Elewa
photographed by MAGNUS UNNAR
When the Nigerian-born photographer and former model Oroma Elewa moved to New York City, she continued to celebrate her colorful and energetic African heritage in her blog, Pop’Africana, which she eventually transformed into the print magazine of the same name. She describes Pop’Africana as a “semiannual fashion/art magazine — an Africana book of style.” Bright pop-art colors, a vibrant aesthetic, and a revivial of ’70s and early ’80s African glamour differentiate Pop’Africana from standard fashion magazines. Oroma’s natural energy and optimism offer fashion people a new multicultural sensibility.
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Acid green silk crepe de chine blouse and cognac lambskin leather pants CHLOE and sheepskin fur and leather coat FENDI
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Black satin dress NICOLAS ANDREAS TARALIS, black wool and cashmere cape AZZARO, black leather ankle boots CESARE PACIOTTI, silver and brass spider cuff DELFINA DELETTREZ, silver ring MEZI, and Oroma’s own necklaces
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Slate metallic jacquard shift dress and ankle sandals CALVIN KLEIN, floral brocade coat HEXA BY KUHO, and leather necklaces LAUREN MANOOGIAN
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Multicolor embroidered coat IRIE, blue lace and muslin dress CHRISTIAN DIOR, wild opal and silver necklace JUDY GEIB, and pearl ring MEZI
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Cotton dress ISABEL MARANT, fox fur and tweed vest RUE DU MAIL BY MARTINE SITBON, leather shoes FENDI, brass and pearl collar AESA, and bracelets ANNDRA NEEN
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Wool dress embroidered with daisies MIU MIU, pink fox fur vest MISSONI, white heels CHRISTIAN DIOR, and sunglasses ILLESTEVA
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Silver and pale pink embroidered fringe jacket GIORGIO ARMANI, white silk blouse and jabot NICOLAS ANDREAS TARALIS, silver mary-janes REPETTO, and Nerée ring REPOSSI
