Purple Television
[December 10 2012] : fashion
Marni Art Basel Miami by Francesco Jodice
For Salone del Mobile 2012, Marni presented a collection of 100 chairs made in Colombia by ex-prisoners. This Marni venture aims to reinforce the prisoners resettlement into social and working life. All chairs consist of metal structure and multi-colored PVC threads featured on the backs and armrests. A common seat in Colombian local families, re-interpreted by Marni who modified the woven pattern and created new color variations. This film links the chairs to the “L’Arte del Ritratto” and runs alongside a photo exhibition created in collaboration with the photographer and filmmaker Francesco Jodice. His performances are based on works of categorization: the chairs are used as background for a series of portraits of Marni teams from different departments. “L’Arte del Ritratto” is an homage dedicated to them, destined to last in time.
