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Lail Arad and Lily Cole GALLERY

LILY COLE'S NOT IMPOSSIBLE SHOP LAUNCH WITH MUSIC BY SOFARSOUNDS at Kwamecorp, London

Lily Cole, model and founder of the impossible.com social network that promotes acts of kindness, launched the Impossible community’s first shop Not Impossible in collaboration with live music movement SoFar Sounds on April 14th. Hosted by musician Lail Arad, the event took place at the London Bridge office of the innovation agency Kwamecorp with performances by all-female Deep Throat Choir and Pat Dam Smyth. Not Impossible carries ethical products with a story behind them and places emphasis on transparency of the manufacturing. Visit the shop at The Glasshouse, 2-4 Melior Place, SE1 3SZ, London.

Photo Flo Kohl

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