Purple Magazine
— S/S 2017 issue 27

Archivio

fashion designer duo, milan
ROSITA GIA and CECILIA FEDERICO

 

interview by VALERIA DELLA VALLE
photography by ALESSANDRA D’URSO
style by MAURO DEMESTRIA
make-up by SARA BUSAN

 

VALERIA DELLA VALLE — When did you decide to create Archivio?

ROSITA GIA — Years ago. After graduating, I went to New York. There, I realized how fascinated people are by Italians and the “Made in Italy” brand. We started to speak about the possibility of creating a label that would pay tribute to our Italian roots; this is also the reason our production process is quite slow — the clothes are entirely hand-sewn by seamstresses from Southern Italy, women who’ve grown up with a needle and thread in their fingers. Later on, we took a trip to Israel, and we fell in love with the uniforms Israeli women were wearing and started to reinvent them. That was the moment Archivio stopped…

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