Purple Diary
[12/08/2023]
Alphajewels in an alphacell a collaboration between Charlotte Chesnais and M/M (Paris)
ALPHAJEWELS is a collection of 26 letters as jewels, that offers the possibility of owning your own initial or the one of your most beloved ones. The collaboration was born with the ‘double-C’, designed by Charlotte for what she called her ‘Initial Ring’. Not quite a letter, not yet a logo, she first showed it to M/M (Paris), who were immediately inspired. M/M (Paris) often conceive alphabets as portraits, constructing typefaces that reveal the characters of their commissioners.
