Purple Television

[January 24 2014] : fashion


69 by Alexa Karolinski

For F/W 2014 L.A. based denim brand 69 teamed up with director Alexa Karolinski and starring experimental music group Lucky Dragons, Luke Fischbeck and Sarah Rara, to film a medieval inspired denim tale of mortal love. With an ever changing landscape a couple travels what seems to be the entirety of our planet only to find the end of the world. The visual elements blend seamlessly the with emotional soundtrack (Jan Shulte’s It’s Really You edit) providing a harmonic dialogue to interpret their journey. The brand 69 promotes a world covered in a lot of denim. No demographic is excluded from this worldwide campaign to look good and be comfortable in blue.

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